Hello, I'm Alice Hearnshaw. I've worked on scores of government web sites. One thing always dragged them down — the content. Staff simply didn't know how to write for online audiences. Now you can train a clever, quick and easy way: the CONTENTED way.

Hi—I'm Rachel McAlpine, writer, trainer and web content analyst. I've written 30-odd books… but books alone can't revolutionise your job prospects. The CONTENTED courses give you the superwriting skills you need in the workforce today.

The secret to successful government careers: superwriting skills

Interested in government job opportunities? If you're smart you'll see many attractions. Government careers offer considerable security and support… a sense of public service… and a career path with hundreds of options and millions of jobs.

Hi, we're Alice and Rachel, Directors of Contented Enterprises, and we can help you.

What if you knew there was a secret ingredient that could send your CV to the top of the application pile? One crucial skill that makes all the difference to your being hired in the first place, and promoted when opportunities arise?

Purchase the courses and enrol for the diploma now:

What if you knew that…

1. Your chance of employment is likely to be doomed if you don't show this skill when applying.
2. Nearly every state government job requires this skill.
3. This skill is a basic consideration for professional employment in state government and an extremely important consideration in hiring clerical and support personnel.
4. 30 percent of professional government employees are below standard in this skill and require further training.
5. Without this skill, government would not function long, or well.

Wouldn't you want that skill in your CV? Why wouldn't you!? It's the secret weapon in your pursuit of a government career!

The crucial skill is writing!

Writing: A Powerful Message from State Government, an important report from the National Commission on Writing, made all five statements quoted—about writing. They surveyed the personnel directors of 49 of 50 U.S. State governments, and no doubt their findings also apply to federal and local government employment opportunities.

Writing at work today needs a bunch of superskills

What you write doesn't just sit there on a piece of paper. Those days are long gone. Your words will appear on web sites, intranets, PDFs and search engine result pages. They'll be stored on shared hard drives, in content management systems and document management systems. That's why you have to make all your work documents easy to categorise, file, search and retrieve.

And by the way, writing for government has some stiff requirements. You are writing on behalf of the government, and by law, all government communications are required to be:

• accurate, up-to-date and reliable
• easy for the public to read, understand and use
• clear, concise, correct and courteous.

Whatever your job, you can't afford to be a bad writer. You'd be wasting your own time, your manager's time, the public's time, and (if you're employed by government) a fair whack of public money. Also, bad writing can bring your employer into disrepute.

We know that sounds difficult. But stick with us, because we've got the solution.

Maybe writing isn't even your job!

Maybe you don't even like writing.

You signed up for a completely different kind of work—maybe ICT, HR, clerical, security, property management, sales, legal, or policy analysis.

Now here you are, writing for government. You have to write memos, emails, reports and presentations, even blogs and intranet content. The workload can be overwhelming.

Welcome to the real world of work, whether in government or private enterprise.

Help—nobody taught you how to write like this at school!

Let's face it. There's no escape. If you want your dream job, if you want to be noticed and promoted, you need modern superwriting skills.

What to do, what to do… get some training quick smart! Right?

Now, just a minute—hold your horses. Sure, there are thousands of writing courses out there. But not all writing courses are equal.

Most business writing courses are based on the time-honoured, laudable principles of plain language. And that's a great start. We certainly honour plain language: it's essential for government writing.

However (as you may have guessed by now)…

Many traditional business writing courses are dangerously out-of-date

They train you to write old-fashioned communications on paper, which are hand-delivered, posted or faxed.

• They don't train you to write web content or emails or Tweets or blogs.
• They don't train you to write documents that will be stored in a content management system.
• They don't train you to write documents that can be found by search engines.
• They don’t train you to write documents that are easy to read on a screen.

And to make matters worse, most online writing courses are boring. Many are just words, words, words. In a word, boring. (Sorry, but that's our impression.)

So we made our online courses gorgeous to look at, fun to study, and effective in their teaching. You'll see. You'll love them.

Finally—online writing courses that prepare you for the real workplace

Here's the good news. You can super-charge your writing skills and your career with a mere handful of short online writing courses. You just need to choose courses that are fit for the 21st century workplace.

The CONTENTED online Diploma in Web Content teaches exactly what you need to know. It's not expensive. It won't take long. And it's fun.

The Diploma looks terrific framed on your wall, and is a powerful statement on your CV. The CONTENTED Diploma will give you the confidence to handle any writing job they throw you.

Web writing skills improve all writing— dramatically!

Why did we focus on web writing? Well, when you learn how to write for the web—something amazing happens:

The same tricks improve every kind of writing, not just web writing. Writing for government becomes wonderfully straightforward for you.

• You'll start to write everything faster.
• You'll write everything clearly, in plain language.
• You'll structure all documents so that they can be filed and found in a content management system.
• You'll write in a way that puts your document high in search results.
• Your documents will be easy to read on a screen, a web site or a piece of paper.
• When you edit, you'll know exactly what to do.

Watch out for the Aha! factor. Suddenly, probably in the very first course you do, a light-bulb will flash in your brain. Aha! You've grasped a basic principle of modern business writing that will improve everything you write.

By the time you finish the Diploma 10 hours later, a system in your brain will make writing so much easier and better you'll hardly believe it. You'll know what to do. You'll understand so much.

Minimum study, maximum benefit

Why are our online writing courses so darned effective? Because they are based on reality. You see, before we began, we figured which 20 percent of skills would make 80 percent of the impact.

Then we built our exciting new Diploma around just four core skills.

Bingo! Turns out we produced exactly what people wanted. Here, let one of our customers tell you about her experience in her own words.

But you don't have time to study! Or do you?

You're busy, right? You don't have time to study for weeks on end! You can't meet with a teacher, join a discussion, or take a day off for a continuing education course. You're employed full time and you also have a life!

Sure, you could study government writing requirements for a whole year. Or spend 3 years doing a PhD on the topic. (Just kidding, although some do!)

But if you've only got 10 hours, plunge in right now and do the CONTENTED Diploma: 10 hours, 10 courses. You'll never get better value!

• self-study, self-paced
• automatically tested
• study first, then review as you write, on the job.

There's a reason for buying the Diploma in Web Content right now: if you postpone this decision, you'll forget.

• You'll forget why people frown when you hand over a report.
• You'll forget why you missed out on promotion.
• You'll forget which Diploma will give you exactly the writing skills you need right now at work.
• You'll forget that many online writing courses are not only boring and ineffective, but dangerously out-of-date.
• You'll forget you can turn your professional life around in a few weeks by gaining the CONTENTED superwriting skills!

We can't stand to see that happen, especially when success is right here, at your fingertips. We desperately want to help you overcome the bogeys of business writing.

Invest in your professional development now

Don't wait another minute. This is your big chance to turbocharge your career with the superwriting skills that get you hired, admired and promoted.

• You've found the perfect training.
• It's incredibly affordable.
• Your return on investment is immense, starting with client satisfaction and ending with (dare we say it) money, moolah, dollars.

We look forward to getting your order very, very soon.

With best wishes for your immediate success!

Check out the Diploma, or just enrol right now!

P.S. Our 60-day money-back guarantee!

This is not a vague, unconditional guarantee. We've poured so much time, money and ingenuity into developing these brilliant online writing courses that we back them to the hilt. But you need to play your part. Here's the deal.

1. All we ask is that you actually complete the Diploma first, including all the tests. We expect you to spend at least 5 hours studying the Diploma. That's fair enough, don't you reckon?
2. After finishing the diploma or individual course, wait at least 4 weeks, so that you have opportunities to apply what you've learned. Only then will you understand what you've learned and be able to judge its impact on your work.
3. You can wait up to 60 days before deciding whether you got good value.
4. Then if you still believe you didn't learn at least 3 things that have dramatically improved your writing, contact us, and we'll give you your money back in full, straight away, no questions asked.

Is that a deal? Then let's shake on it!

You see, we really want you to succeed. We know our courses can exponentially boost your chances of a successful government career. We can't stand to think of your missing out on this incredible opportunity.

So our money-back guarantee gently nudges you into getting the most out of your CONTENTED courses. It also means we take all the risk. You risk nothing whatsoever—apart from a dramatic improvement in your writing—and some exciting new job opportunities in government or elsewhere.

You've found the training you actually need

You've found these mighty online courses in web writing that you'll actually enjoy. They're fantastic value. And the risk to you is zero, zilch, nothing at all.

So now's the moment! Do it!

Check out the Diploma in Web Content now, or just enrol right now!

That's all. We're done. Over to you.

Bye again.

Invest in Diploma here: US$199.00